Vol. 2 (2023): Diginomics

Published: 2023-01-01

Original

  • Digital business strategy for the formulation and evaluation of an investment project

    Yorlis Josefina Mora de Montero , Luis Alfredo Figuera Lara (Author)
    69
    DOI: https://doi.org/10.56294/digi202369

  • Digital marketing and the purchase decision process in customers of the company Mi dulce Grazia

    Daisy Lilith Saldaña Ríos , Ángel Cárdenas García (Author)
    51
    DOI: https://doi.org/10.56294/digi202351

Review

  • Innovation and Strategic Planning for Digital Investment Projects

    Yorlis Josefina Mora de Montero , Luis Alfredo Figuera Lara (Author)
    54
    DOI: https://doi.org/10.56294/digi202354

Short communications

  • Digital strategies and their impact on consumer behavior in Tarapoto

    Daisy Lilith Saldaña Ríos , Ángel Cárdenas García (Author)
    63
    DOI: https://doi.org/10.56294/digi202363